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The Scope of Web Design Web designing is a design process, which is interrelated into the creation of a website, such that it requires the right training skills and discipline to produce the following designs in a website: web graphic design; interface design; authoring which includes standardized code and proprietary software; user experience design; and search engine optimization. In successfully designing a website that can rank in SEO rankings, the web designer must see to it that the website he/she is creating has the basic functions of usability, the ease of use of the website, and accessibility, which allows all users equal access to all information and functionality. Most often there is overlapping of the functions of web design to that of web engineering, which are both part mechanisms of web development, although web engineering comprises a multi-functional discipline of systems analysis and design. Web designers, in general, make use of basic tools in the process of creating a website, such as: vector and raster graphics editors to create web-formatted imagery or design prototypes; W3C standards like HTML and CSS, mark up validators, and other testing tools, although some of these tools are updated over time by newer standards and software. In order to successfully put up a great website, the web designer must be able to encompass the following elements, which will depend on the skills and techniques of the web designer, and these are: marketing and communication design, user experience design and interactive design, page layout, typography, motion graphics, quality of code and generated content.
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The incorporation of a team effort of skilled designers in the creation and production of a great website entails the collaboration of the following: a web designer is responsible for the visual aspect, which covers the layout, coloring, and topography of a web page, mark up languages, such as HTML and CSS; graphic designers create visuals for the site, such as logos, layouts and buttons; internet marketing specialists to help maintain the web presence by applying strategic solutions, targeting on specific viewers to the site by using marketing and promotional techniques on the internet; SEO writers to research and recommend the right key words to be incorporated in the website for the website to be accessible and found in the search engines; user experience designer who incorporates design aspects, like information architecture, user centered design, user testing, interaction design, and sometimes visual design; and internet copywriter to write the content of the page which should be appealing to the targeted viewers of the website; and, not forgetting, the web developer, who can have the skills of creating a website, but the main functions are more focused on the writing and editing of the web content and designing a web page layout.Case Study: My Experience With Designs